Al Giombetti Quotes

We have taken a brand-new, well-received car and significantly improved it to draw a new generation of customers to the Lincoln brand. - Al Giombetti

This is not a short-term campaign. It is a long-term initiative designed to strengthen our brand, emotionally connect with our customers and make the most out of our marketing activities. - Al Giombetti

These new, fuel-efficient cars are helping our dealers to retain owners and capture new ones. - Al Giombetti

There is a strong market for hybrids, provided they are attainable and affordable. More and more consumers want to improve their fuel economy, both to save money at the pump and to limit the social and environmental impacts of oil consumption. - Al Giombetti

The Fusion, Milan and Zephyr continue to surprise us on the upside. These new, fuel-efficient cars are helping our dealers to retain owners and capture new ones. We never have been in a better position to compete for customers in an environment of rising gasoline prices. - Al Giombetti

The Fusion, Milan and Zephyr are helping us to carve out a larger share of the market among mid-size car buyers. These cars are helping our dealers to retain our owners and capture new ones in one of the largest segments in the industry. - Al Giombetti

It's easy to show consumers how hybrids save them money at the pump. Now it's easy to show them how much they can save at tax time too. - Al Giombetti

In light of this situation, we need to continually evaluate our content and visual pricing. - Al Giombetti

Customer demand for Lincoln's midsize luxury sedan has exceeded our expectations. Judging by reaction in the showroom, customers are clearly ready for an American entry-level luxury sedan. - Al Giombetti

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