C. Britt Beemer Quotes

Over the last couple years, chains have tried to do something different -- they're trying to give consumers a different look, a different style. - C. Britt Beemer

La-Z-Boy hasn't done much with football since that one campaign and I thought that was a mistake. They haven't made that connection with every Super Bowl and I think that is a mistake. - C. Britt Beemer

I'm surprised they kept any of the May company brands, frankly. - C. Britt Beemer

I think that Wal-Mart has come to the realization that it cannot be focused on low-prices alone. They need a broader offering. - C. Britt Beemer

Customers are being just as protective with their gift cards as they were with their own money when buying Christmas gifts. The idea of free money is all in the past. They want value or something very special. - C. Britt Beemer

Consumers look around and see (the Home store's) $1,299 sofa and see others for $699 or $799 at other stores and it's a reality check. I find after the hoopla is over, they become retail museums. - C. Britt Beemer

China has given American consumers the best values they have seen in their lifetime. - C. Britt Beemer

Back to school is a very important season for retailers because it's one chance in the year when retailers get a shot at parents and kids at the same time. Historically, sports figures have been the big players; now it's a different breed of endorsers taking over. - C. Britt Beemer

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