Mark Laneve Quotes
Consumers won't need a calculator to figure out the great prices available during the Red Tag Event. All they have to do is look for the red tag posted on our award winning lineup of cars and trucks. They won't pay a penny more than the low price they see on the red tag of the vehicle. It's a great offer and clearly the smart way to buy a vehicle this holiday season.
- Mark LaNeve
Consumer response to our new vehicles and segment-leading value resulted in solid sales results in February. Our retail sales improvement in February was driven by our industry-leading value, not by fleet sales or high incentives. This resulted in better retail sales performance by six of our divisions.
- Mark LaNeve
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