Nikki Rocco Quotes

The scores were above average, particularly from the under-25 group, which is the target audience. Fifty-seven percent was under 25 (while with) 'American Pie 2' 67 percent of the audience was under 25. Seventy-seven percent was under 25 for the original.

- Nikki Rocco

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Scores | Average | Group | Target | Audience |

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The public has grown to love these characters and the fact that this culminates in a wedding might have something to do with (its audience) getting a little bit older. For the core audience, it was 92 percent in the top two boxes (excellent and very good). - Nikki Rocco

That's an unbelievable hold. I (looked back) and there has not been any film since Feb. 7 when 'Chicago' went wide that held as well. In 10 days it's done nearly $50 million. It's obvious the picture has the ability to go past $100 million. - Nikki Rocco

To have a summer where you have five films break $100 million is certainly an achievement. It speaks well for the entire group (at Universal). - Nikki Rocco