Ken Stein Quotes
Bright Eyes was our first general admission show, and we won't do that again... We had lines down the street around the block. We were getting calls from the Stephen F. Austin (Inter-Continental Hotel). So we opened the lobby early and people were in tears because they couldn't rush to the front to get good seats. 
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Bright | Eyes | General | Admission | Show |
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[It helped that there were suddenly days to fill. When the Austin Musical Theatre (briefly renamed Broadway Texas) closed shop in 2003, it created a vacuum on the venerable stage. Combine that with a young staff, and a fresh path became clear.] We said, 'Wouldn't be awesome to do more music here?' ... 'Isn't that what everyone in Austin wants to see?' I mean, I'll try anything once.
- Ken Stein
Unless you are a subscriber, the rest of Austin sees us as whatever is on stage that night... However, even when these pop shows aren't in and of themselves profitable from a ticket-sales standpoint, they break even from a patron relationship standpoint. We want to get patrons from ticket buyer to season ticket holder to donor. We know there's a future there in that audience. Ten years from now, when we're bringing Bright Eyes back for a reunion tour, that audience that has grown up with us.
- Ken Stein