Steve Ruffner Quotes
Virtually all of Riverside County is a solid housing market at this point. The cities and the unincorporated communities are all doing well. 
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Land is getting harder and harder to find. We're going to have to do more infill projects and more urban development. But the demand [for housing] is always going to be there.
- Steve Ruffner
We're building some houses in La Sierra Heights that will sell for up to $1 million, and some we're working on in Corona will sell for more than $1 million. In those markets, for $1 million, you can get 1.5 acres, a four-car garage and horse property. For that amount in San Diego County you get a small lot.
- Steve Ruffner