Robbie Bach Quotes

We learned a lot from the first launch of Xbox in Japan... People didn't get excited about the games.

- Robbie Bach

Tags

Learned | Launch | Xbox | People |

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Price cuts come when you see a need in the marketplace... We saw a lot of momentum during the holiday at good prices. - Robbie Bach

You have to remember that the cost of those chips puts them out of the range of the console market. - Robbie Bach

In September, Steve announced some significant cross-company organizational changes intended to achieve greater agility, better manage future growth, and drive our software-based services strategy. Today, I'm excited to share the plan for how our new Entertainment & Devices Division will align itself to deliver on these company-wide objectives and the E&D charter while simultaneously ensuring our continued focus and momentum on existing efforts. - Robbie Bach