Jonathan Ive Quotes
When you're trying to solve a problem on a new product type, you become completely focused on problems that seem a number of steps removed from the main product. That problem solving can appear a little abstract, and it is easy to lose sight of the product.
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Solve | Problem | Product | Type | Completely |
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It's difficult to do something radically new, unless you are at the heart of a company.
- Jonathan Ive
