John Casesa Quotes
While price-cutting has sustained the [sales rate] at the expense of margins, eventually either the [automakers'] capacity to support the market will diminish, and/or consumer demand will contract on its own, as it has in other cycles. 
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Price | Cutting | Sustained | Sales | Rate |
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There is enormous pressure for consolidation in the auto industry... There is way more supply than demand -- at least 40 extra plants around the world -- and that's the primary reason the returns in the business are crummy.
- John Casesa
