Brian Tunick Quotes
With November comparable down 8 percent and the company lowering guidance once again, Hot Topic continues to be on the wrong side of the fashion trend with no near term catalysts in sight. Hot Topic will obviously need to take deep markdowns in order to clear unwanted holiday product.
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November | Comparable | Percent | Company | Lowering |
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On the economic front, deflation is hurting companies. Mall traffic across the U.S. is down for the last 21 months, there's a lack of fashion newness out there. The average price that teens are paying for an item is down, and it's difficult to see profit pick up in 2003.
- Brian Tunick
