Frank Luntz Quotes

Eighty percent of our life is emotion, and only 20 percent is intellect. I am much more interested in how you feel than how you think. I can change how you think, but how you feel is something deeper and stronger, and it's something that's inside you.

- Frank Luntz

Tags

Percent | Life | Emotion | Intellect | Interested |

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There are words that work, that are meant to explain and educate on policies that work, on products that work, on services that work. I'm not going to ever try to sell a lemon. I don't do that. - Frank Luntz

The Republicans know that they have issues and the status quo isn't good enough come November. There is a desire to change now, before voters make the change for them. - Frank Luntz

Rudy Giuliani hired me because I was recommended by his political consultant and because I love baseball. I hate to admit this, but I brought my baseball card collection to show him, because I'd heard he was a fanatic Yankee fan, and I figured this would be a way that we could bond. - Frank Luntz