Bob Schnorbus Quotes
If we get a big kick start to the quarter with a strong April, that could offset us being a bit weaker than we expected to be in the first quarter. 
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Kick | Start | Quarter | Strong | April |
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March, in my view, will be interesting. It'll be the first real test of the new chairman.
- Bob Schnorbus
The pressure to keep incentives high and move them higher will be pretty intense given amount of inventory and the relatively sluggishness we're seeing in sales. It's hard to imagine them going higher, but GM did throw another $1,000 [per vehicle] on its incentive programs the last week.
- Bob Schnorbus