Joe Wilcox Quotes

If you can identify who is buying and who is the more valuable customer, you can treat them according to future purchasing [potential]. That's the benefit.

- Joe Wilcox

Tags

Identify | Buying | Valuable | Customer | Treat |

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There were too many changes for them all to be directly related to the Windows Vista delay. I think these changes were in the works regardless of what happened. - Joe Wilcox

Once an individual or company makes an investment in Windows, buys the software, and continues to spend money on upgrades, it will not suddenly shift to Mac. - Joe Wilcox

We've got new versions coming next year. And Microsoft has the tough sell of convincing existing business customers and consumers that what they have isn't good enough. - Joe Wilcox