Merchant Quotes
Yahoo is very concerned about conversion right now. We do everything we can to trace conversion for our merchant. That means experimenting with things like one-page check-out or multi-page check out. The flexibility for customers to make that choice can change conversion. The design world is waking up to conversion.
- Jimmy Duval

While the number of new Internet users in the US and the total number of online buyers are both growing at single digit rates, online sales are experiencing double-digit increases. Credit goes to baby boomers who are increasing their online spending and a cadre of digitally literate young adults who are replacing older Internet shoppers in the e-commerce marketplace. These demographic forces coupled with the spread of broadband access are changing the way people shop online and how Web merchants market to them.
- Jeffrey Grau

While it's clear that a broad range of online merchants saw a strong season, multi-channel retailers were standouts this year. Many of the nation's leading retail brands flexed their muscle this season, with strategies including faster delivery options, significant site redesigns and effective cross-channel promotions.
- Dan Hess

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