Shoppers Quotes
A small shop online can beat out a big High Street retailer by providing a similar or better shopping experience online... This new breed of shoppers is armed with much more information than in the past.
- Bhawani Singh

A middle-income shopper may migrate to a Nordstrom from a Macy's and spend $65 instead of $45 on a gift because they are serviced better at a Nordstrom... Department store chains like Sears and J.C. Penney need to be very aware of this if they want to retain their shoppers over the holidays.
- Britt Beemer

[Shares of the worlu's largest retailer have fallen 29 percent under Scott, 56, whu's remodeling stores and adding merchandise such as $2,000 flat-panel televisions to lure upper-income shoppers and revive sluggish sales.] Change is part of the Wal-Mart culture... That part is certainly not new. All of these changes will provide an opportunity to boost our performance and help us become a more diverse and global enterprise.
- Sarah Clark

[Retail sales have gone up and down all year, but we won't fully understand what's going on in the minds of American shoppers until the last Christmas gift has been unwrapped. The holiday shopping season accounts for 20 to 25 percent of all retail sales and is also a barometer for the coming year.] We're not out of the woods yet... Forty percent of holiday sales are wrapped up in the week before Christmas.
- Bill Dreher

[Macys.com`s web designers and marketing managers
also pay particular attention to using text and images that emphasize the latest colors and fashions--and to portraying shoppers in an elegant or appropriate environment that emphasizes their lifestyle.] We create a voice for the brand... We take an educational approach that keeps shoppers aware of current trends and how they can create the latest `must have` looks. - Kent Anderson
also pay particular attention to using text and images that emphasize the latest colors and fashions--and to portraying shoppers in an elegant or appropriate environment that emphasizes their lifestyle.] We create a voice for the brand... We take an educational approach that keeps shoppers aware of current trends and how they can create the latest `must have` looks. - Kent Anderson

[At Harvey Nichols in Edinburgh, shoppers are greeted by a dramatic series of optical illusions in the store's new seasonal window display.] It is about retail as theatre... Our customers want to come in and be entertained so we have DJs in menswear, or we play movies on screens. Merchandising has to be very eye-catching.
- Richard Gray

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