Belanger Quotes
Yeah, it's the same idea as I was doing before. But the game has changed a bit the last few years, too. Everyone has to be able to skate, play. A guy who doesn't have some skill can't play in the league anymore.
- Ken Belanger
That's 30 uninterrupted 30-second TV spots. Think how much that would cost on TV, and the difficulty in getting people to watch even one full 30-second ad. To me, that's a much more effective use of marketing dollars if you know your message is in front of the consumer for a much longer and more controlled period of time.
- Ron Belanger
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