Lacoste Quotes
We have done extremely well lately. The recent wave of interest in heritage brands among young fashion people has been terrific for us; however, we all know that trends go in cycles, and we want to ensure that when this one cools we will continue to have a strong appeal for consumers.
- Philippe Lacoste
[Like many other Americans, Siegel remembered a time when the ubiquitous French amphibian adorned the chests of the country-club set. Now, by developing hipper clothes and raising quality, he launched a Stateside comeback for a brand that was considered to be dead in the Atlantic.] To head Lacoste was a dream come true... The brand is so powerful because of its heritage.
- Robert Siegel
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