Mindshare Quotes

One of the best ways to gain a new appreciation of Windows 98 is to install Linux on the client side and try running it. Linux is mostly gaining mindshare and emotional share, not commercial market share. - David Cearley

It's always about mindshare, not market share. - Ron Johnson

In the Mac vs. PC ads, Apple bills itself as the antidote to Microsoft. To love Apple wasn't to sell out. It was to buy in. Most people use PCs, but Apple has the mindshare. - Wesley Morris

I think right now it's a battle for the mindshare of developers and for the mindshare of customers, and right now iPhone and Android are winning that battle. - Steve Jobs

I believe there is a product transition issue going on. I think that it has lost the mindshare of its channel partners and some customers because, from a product improvement perspective, it hasn't introduced new features for its core product in about a year. - Erik Suppiger

Although Valentine's Day drove up traffic in several categories versus the previous month, those categories actually experienced declines when compared to February of the prior year. Conversely, heavy interest in the 2006 Winter Olympics propelled the Sports category to a 16 percent traffic gain and 32 percent increase in engagement over February 2005. It appears that the Olympics took away mindshare from Valentine's Day during the middle part of the month, possibly resulting in softer sales for Valentine's Day retailers. - Peter Daboll