Monetization Quotes
Well the Street has our target date for breaking even at fourth quarter of 2002, and we think it might actually happen earlier. We have real momentum - both in our audience and in our monetization of that audience. So we can see the numbers moving in the right direction, very quickly.
- Fernando Espuelas

We think they succeeded in two key objectives. One, setting a very positive tone that almost immediately reversed the negative post-fourth-quarter sentiment. Second, quite forcefully correcting and dispelling concerns over George Reyes' comments on growth and monetization from earlier in the week.
- Ben Schachter

We are very pleased with our results for the fourth quarter as we achieved excellent performance across our businesses. We generated significant revenue growth in our core search and advertising business, driven by continued strength in traffic and monetization. We will continue to invest significantly as we develop innovative new products and as we extend our core technologies to new user access points and to different channels.
- Eric Schmidt

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