Roy Mlakar Quotes

When you don't get up and going until July 20, a lot of the corporate sponsors have already allocated. - Roy Mlakar

What we're trying to sell the fans on is the scarcity of tickets. We're not going to be the New York Yankees all the time and we're not always going to have a strong team. - Roy Mlakar

We are continuing with our very aggressive ticketing strategy, combining the commitment from ownership to the on-ice success with the added value of all-round quality servicing and excellent entertainment value. Next season's pricing plan continues to offer fans a price and product second to none. - Roy Mlakar

The strength of the Ottawa Senators is and always will be its full-season ticket package base. More and more of our games are selling out in advance of game days, making each season ticket that much more valuable with scarcity. - Roy Mlakar

Nobody goes in and just gets that. They're getting a soda, they're getting more than just a slice, plus they're going to your establishment. If they like your product, they're going to come back again, and I think that's where they get the win-win. It's a brilliant promotion for them despite the fact that they take a hit on the night we score six goals. - Roy Mlakar

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