Van Toffler Quotes

With our new service, we will be able to satisfy music lovers' urges for all things music. In many ways, URGE will serve as a 'psychic concierge', introducing fans to new artists and helping them to develop a deeper connection to old favorites. - Van Toffler

What Live 8 did show is that when there is a connection between the TV event and the choice of on-demand consumption after the event, everybody wins. - Van Toffler

We've pulled out all the stops for Madonna's new release, offering fans exclusive content on handsets, the Internet, on broadband as well as multiple TV shows. - Van Toffler

We ran two of Madonna's three songs, with the Bob Geldof introduction. But we were also trying to educate people. - Van Toffler

We are excited to
work with Beavis and Butt-Head again. But we really didn't have
a choice. They were persistently calling me at work, at home, and
on my cell. They wouldn't leave me alone until I agreed to take
their call and help them. - Van Toffler

This is what happens when you have a live show, these things happen. We didn't run full sets of some artists because we would have had to lose other artists altogether. We ran only eight hours, and there were 40 to 50 hours of performances. We wanted to be equitable. - Van Toffler

There's been an outpouring of support and concern and a desire to help from the artist community, our audiences and our employees. We feel fortunate to be able to provide a forum to channel all of this energy and good will and to let the people in the affected states know that we're there for them, ... Many of the artists across our channels are from the affected areas and have a strong connection to the south. We are looking to activate every hip-hop, rock, country, R&B, and pop music fan out there to get involved and help support the relief efforts. - Van Toffler

There's been an outpouring of support and concern and a desire to help from the artist community, our audiences and our employees. Many of the artists across our channels are from the affected areas and have a strong connection to the south. We are looking to activate every hip-hop, rock, country, R&B, and pop music fan out there to get involved and help support the relief efforts. - Van Toffler

There's been an outpouring of support and concern and a desire to help from the artist community, our audiences and our employees, ... We feel fortunate to be able to provide a forum to channel all of this energy and good will and to let the people in the affected states know that we're there for them. Many of the artists across our channels are from the affected areas and have a strong connection to the South. We are looking to activate every hip-hop, rock, country, R&B and pop music fan out there to get involved and help support the relief efforts. - Van Toffler

Since we announced this campaign, there has been an incredible outpouring of support from the music and entertainment community, who want to lend their voices, performances or messages of hope to those in need. The affected area hit hard by Hurricane Katrina shares a rich musical and cultural heritage, so it's all the more meaningful that we try to support these massive relief efforts through music and encouraging our audiences to help any way they can. - Van Toffler

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