Mike Benson Quotes

The game reaches back into 'Lost' history and looks forward to future episodes.

- Mike Benson

Tags

Game | Reaches | History | Future | Episodes |

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When we built the site for Oceanic Airlines, we wanted to do something that was different from all the other TV show sites. What we discovered was that by creating additional content for this show, we could create a marketing tool that would have fans more invested in the program, and if it was cool they'd share with their friends. - Mike Benson

Five o'clock in the orange. - Mike Benson

I actually look at marketing more like developing content for the show. We're really setting out in our marketing to prove what these shows are. And while we can hype and sell, I'd rather tell a story than sell a story. - Mike Benson