Brent Plate Quotes

They're trying something fairly new in dual-marketing technique.

- Brent Plate

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Dual | Marketing | Technique |

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I think they are looking at two films, 'The Lord of the Rings' and 'The Passion of the Christ,' which targeted totally different crowds and looking for a way to hit both of those markets. - Brent Plate

Gibson's Passion proved that there is a tremendous alternative marketing possibility available, a way to target audiences in nontraditional ways. It's a whole different demographic they are looking at. All of this is changing the way marketing is being done. - Brent Plate

They're trying something fairly new in dual-marketing technique. - Brent Plate