Daryl Morey Quotes
We optimize the business to give Danny [Ainge, the Celtics executive director of basketball operations] as much money as possible to go spend on players -- the more money we make, the more he has to spend. 
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Optimize | Business | Danny | Ainge | Celtics |
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Without a visual sense of who was coming into the building and where they wanted to sit, it was like playing chess without a chess board. You could play chess with written notations in Excel, but it makes a big difference if you can actually see the demand and the revenue trends.
- Daryl Morey
