Stephen Cooper Quotes

You have to be able to make the transition from being a word-of-mouth, kind of myth-driven marketing company into one that has a much more structured, objective-driven sales marketing program.

- Stephen Cooper

Tags

Transition | Word | Mouth | Kind | Myth |

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I'm not surprised he's doing so well. He's the same kind of player and I'm glad he's getting a chance to show what he can do. - Stephen Cooper

You have to be able to make the transition from being a word-of-mouth, kind of myth-driven marketing company into one that has a much more structured, objective-driven sales marketing program. - Stephen Cooper

You can't rely on word of mouth to keep expanding the circuit of very loyal customers. - Stephen Cooper