David Bank Quotes

Most people are unaware of how big an event the World Cup is, or of its ability to generate advertising revenue. What the World Cup does is help anchor a franchise and lock-in longer term advertisers.

- David Bank

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People | Unaware | Event | World | Ability |

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Most people are unaware of how big an event the World Cup is, or of its ability to generate advertising revenue. What the World Cup does is help anchor a franchise and lock-in longer term advertisers. - David Bank

This is a fantastic deal. There are virtually no operating expenses for Playboy. They are just giving out their name. - David Bank