Commercial Quotes
You have to be true to yourself; because if you're just trying something with the hope of being commercial but it's not what you feel, then you still won't reach anybody.
- John King

You have only 30 seconds in a TV commercial. If you grab attention in the first frame with a visual surprise, you stand a better chance of holding the viewer. People screen out a lot of commercials because they open with something dull... When you advertise fire-extinguishers, open with the fire.
- David Ogilvy

You don't want to be too worried about the marketplace or what's commercial, or what's on TV or in the movies right now. What started us was writing this very personal romantic comedy script that never got made, but was about very personal things to us and showcased our voice as writers. People responded to that and started to open doors because of that.
- Adam Horowitz

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