Franchises Quotes
You want people to see that we have the right mix of franchises. You have to have European football and American football. You have to have basketball, some action-adventure, some shooting games, some driving games, some character-driven games. So showing that we have that mix is important.
- Robert Bach
You gear yourself up to produce great content for the medium you're serving. We've been serving the primary medium of television for many years, and so our systems and creative people are very focused on that notion. The way we got our digital media businesses off the ground was extending our TV shows and franchises, but now we're starting to see that each medium has its own dynamic and its own rhythms. What works on MTV may not work on Overdrive, and vice versa. So we wanted to creative groups of people who are obsessed about serving new platforms as we have been in the traditional TV area.
- Brian Graden
With the addition of 60 MINUTES video to Yahoo!, our users will have access to one of the most respected news franchises, programmed and edited with Yahoo!'s audience in mind. We're focused on creating an experience that gives users a complete picture of the stories and issues important to them.
- Lloyd Braun
While total industry sales have continued to decline, the power of entertainment in driving sales can be seen through the incredible success of franchises such as Star Wars and Dora the Explorer. The Star Wars franchise had a great year, contributing to the increase enjoyed by the Action Figures and Building Sets categories.
- Anita Frazier
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