Alan Wurtzel Quotes

It is another interesting way to look at viewer opinion, and we are going to be speaking with these companies about doing business with them, but my concern is whether or not what they monitor can be manipulated.

- Alan Wurtzel

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Interesting | Viewer | Opinion | Speaking | Companies |

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A television event's ability to rise above the current prime-time average is a true measure of its success, based on the dramatic changes in the media landscape. - Alan Wurtzel

It is another interesting way to look at viewer opinion, and we are going to be speaking with these companies about doing business with them, but my concern is whether or not what they monitor can be manipulated. - Alan Wurtzel

The seven-day rating is the most accurate; it takes into account all the viewing that ultimately took place. We will use the seven-day rating as our sales currency. - Alan Wurtzel