Josh Bernoff Quotes

With major networks' video locked away in their own sites, portals must romance other video sources, including less aggressive cable networks. - Josh Bernoff

There's a huge market for ad-supported streaming video, and it's growing rapidly. The more video there is, the more people try it out and the more advertising money gets made. - Josh Bernoff

There's a gut feeling among advertisers that the 30-second spot is losing potency. Research aside, they're looking for alternatives. - Josh Bernoff

The Olympics is a thousand little bits, and broadcast TV struggles in that situation. It cries out to allow people to get more information on demand and get notified about what they're interested in. - Josh Bernoff

The future of media is in these niche markets. And as niches go, this one -- women -- is pretty big. NBC doesn't have any properties currently that address this group. - Josh Bernoff

The extension won't save the company, but the absence of it would have been really bad. - Josh Bernoff

Television networks continue to publish research that traditional TV advertising is potent as ever, but national advertisers aren't buying it and are seeking alternatives to enhance their budgets and move them beyond the customary 30-second spot. - Josh Bernoff

Stores will close. It's already happening. Being a music store by itself is a declining business. - Josh Bernoff

One thing they do that's actually pretty interesting is their video search, which is designed to look across the whole Internet. That's pretty valuable. - Josh Bernoff

It's the democratization of the media. - Josh Bernoff

Page 1 of 2

Next -> Last ->>